Studio + Labs? What happened to Media Group? Good question!
Since 2007, we have gone by the name Wrecking Ball Media Group. For many years, the name seemed apropos! Yes, we focused on heavy tech work. Yet we were more focused on digital design, photography and video production. Ya know the 'media work'.
One problem, though. Over the decade, our services vastly expanded. However, many people kept thinking we were a 'media agency', a company that bought and sold ad space. So it got us thinking… perhaps, it is time for a brand refresh and let the world know who we really are?
As a digital agency, we (and many others) are split into a few internal groups. We compliment each other yielding the results of the great work produced. When deducing it down to the core of the Agency, we are a Studio and (digital) Lab.
The Studio: Where greatness is forged, pixel by pixel, with sharp strategy and powerful design. From the dark arts of UX and UI, to video editing, digital publishing, integrated marketing campaigns, and more. In other words, problem solved.
The Lab: Our research center for all things binary. Where experimentation meets engineering, and curiosity is crash-tested then made ready for prime time. It's the playground for us geeks where we push technology (at times breaking it).
So, we adopted the name Wrecking Ball | Studio + Labs (or just Wrecking Ball). It is who we are, always have been, just a name that provides more clarity to the general public.